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Brand Kits allow you to define your visual identity—logo, colors, fonts, and tone of voice—so that Dreamlit’s AI can automatically generate on-brand email templates for you.
Brand Kit Builder interface

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Setting up a Brand Kit

  1. Navigate to Settings → Brand Kits.
  2. Click Create new brand kit or edit the default one.
  3. Customize your settings:
    • Basic Details: Set your brand name, website, and preferred tone of voice (e.g., Professional, Friendly, Playful).
    • Logo: Upload your logo (SVG, PNG, or JPG). This will be automatically placed in email headers.
    • Style Preset: Choose a starting point like “Modern”, “Professional”, or “Vibrant”.
    • Colors & Typography: Fine-tune your palette and font choices.

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Using Brand Kits

Once configured, your default Brand Kit is automatically applied when you generate new email steps in the workflow builder. You can also create multiple kits (e.g., for different product lines or seasonal campaigns) and select the specific one you want to use directly in the chat interface.